Apple Inc. versus Microsoft Corp.

"Today if Apple stands for Innovation then

Microsoft is the symbol of Renovation"

iPhones which happened to be covering large sections of newspaper and special shows in news channels last week was an example of how Apple’s toys can create a buzz. But this article is not about iphone but its about the two giants Apple and Microsoft. First of all Apple .It was created in late 1970’s by Steve Jobs (a visionary) and Steve Woznaik (a technical wizard) trying to find a way to get customers buying the personal computer before the market and world even knew what a personal computer was. Steve Jobs was trained in calligraphy and wanted the PC experience to be just as much an art and visceral, visible experience as a technical, computer program-interface experience. Actually for Steve Jobs computing means another expression of showing aesthetic art forms. He wanted to sell computers to his customers in any format whether it’s an Mp3 player or a Mobile Phone or someday as a watch also which would something that nobody would have ever imagined. Now the counterpart, Bill Gates who had dropped out of Harvard to pursue his vision of coming up with a PC operating system that he could "license" to all the big hardware manufacturers to use on their machines. That vision of Gates created not only the largest computer software company on the planet, but also propelled Gates to the richest person in the world as well. Bill Gates concentrated on the point that every section of society should own a personal computer whether it is Higher Class or Middle Class, things should be made for each sections of society. No matters Apple today stands for innovation, they create what which was a dream but making dreams reality needs a lot more from one’s pocket and on the counter part Microsoft which I think stands for renovation believes in selling and selling to everyone.

No doubt they copy what Apple created, modify it and reproduce it as a cheaper and friendlier product and that’s why Microsoft Ruled the Operating System Business. Around 67% Operating System business is in Microsoft’s hand with their Windows and less than 3% is being held by Apple. From a small tailor shop to a big mall you will see Windows because it has been made for all, not like Apple which is restricted to an elite group of rich European and American customers and they never care for the rest.

Being an Indian I think Indian society which not so financial strong, Microsoft Windows has played a significant role here. If Windows had not been made for cheaper machines then computers might not have entered our villages and suburbs. Computer Education might not have started in small schools. Small scale industries might not be able to control automations. I don’t care whether you make something original or something aesthetic or not what matters is its utility and importance for society and I think Microsoft had managed it well in India and will go on as their popularity has been now enormous for the computer newbie and for applying computation to different form of commerce on small scale.